Master your GenAI destiny
Command the complexities, empower your ambitions
You will succeed in a world forever changed by GenAI
At NTT DATA, we recognize the immense potential of GenAI and have positioned ourselves at the forefront of this revolution.
With 40 years of continuous AI R&D, a carefully built ecosystem of partners, and strategy-to-infrastructure capabilities, we can help you get results – quickly, ethically and sustainably.
Through our expertise, coinnovation approach and fit-for-purpose solutions, we have helped our clients improve productivity and efficiency by an average of 40%.
Our global delivery model and knowledge of governance and architectures help businesses reshape operations and unlock unprecedented opportunities for growth.
Let us help you master your GenAI destiny, today.
Global GenAI Report: landmark research on how organizations are mastering their GenAI destiny in 2025
Generative AI: driving the future
Transform operations for greater quality and productivity. Position your business for growth and profitability. NTT DATA's proven end-to-end practices, platforms and assets can help you implement GenAI successfully and responsibly.
Innovation
Navigating the GenAI revolution
A strategic guide to harnessing the power of generative AI in your organization.
Innovation
AI Talk webinar with Business Reporter
Master your GenAI destiny with insights from Microsoft and NTT DATA.
Innovation
Generative AI unveiled: navigating the complexities and opportunities of GenAI
Real-world scenarios illustrate the complexities and opportunities of GenAI.
Trust
Disrupting business with GenAI: unleashing untapped potential
Generative AI can transform industries by enhancing innovation, efficiency and adaptability – but the associated risks and ethical considerations must be addressed.
Trust
Ethical considerations of GenAI
Examine the ethical concerns and potential dangers of GenAI – including manipulation, copyright abuse and accountability – and see why transparency, regulations, protecting user trust and promoting the positive uses of AI are important.
People
Cultural transformation of organizations in the GenAI era
Cultivating a human-centric approach to AI requires strategies for organizational transformation and cultural change. Learn how to collaborate, reskill, and create human–AI harmony.
Trust
Not all hallucinations are bad. Acknowledging GenAI's constraints and benefits
Generative AI's hallucinations can inspire creativity and innovation. Learn more about responsible AI practices and balancing benefits with risks.
Innovation
AI adoption and low-code transform the software development lifecycle
Improved speed, automation, digital governance and end-user experiences are all reported benefits of GenAI powered low-code development. Read more to learn about the benefits and potential pitfalls according to Forrester Research, Inc.
Innovation
GenAI advances to agentic AI
The world of AI is continuing to advance. New models are developing the ability to learn from their experiences and make decisions. Analyst firm, Forrester Research, Inc., shares its views on how agentic AI will transform the future of work.
What sets us apart?
Demonstrable impact
Notable outcomes include: 50% faster application modernization, 30% savings when scaling on our GenAI platform, 320% ROI for Copilot adoption programs
Industry leader
GenAI services leadership ranking, founding member of AI Ethics Journal, 12th globally for GenAI patent ownership
Full-stack, end-to-end capabilities
Business–industry verticalization, human–technology optimization, complete connectivity, continuous journey and adoption at scale
Global expertise, local delivery
Global GenAI Office, AI Center of Excellence, 7 Innovation Centers, and over 190,000 professionals, including 10,500 data and AI experts, across 50 countries
Case Studies
A selection of our GenAI and AI client stories
MASORANGE
Generative AI boosts productivity at MASORANGE
We deployed Microsoft Copilot at MASORANGE in Spain, improving day-to-day task management for employees and creating a new organizational culture.
L’Oréal
Boosting conversion rates for L’Oreal with AI
We developed a chatbot integrated with Microsoft Azure OpenAI to create Lore, a conversational AI platform that offers personalized customer service and recommendations for products that can be ordered in just a few clicks. The virtual beauty advisor provides a seamless and interactive shopping experience for users.
Almirall
Unleashing the potential of Microsoft Azure Open AI Services
NTT DATA created a GenAI-powered system to analyze and enhance Almirall's scientific medical research. The tool automates data extraction, improving efficiency and accelerating drug development with over 90% accuracy.
RIMAC
Revolutionizing the customer experience gains recognition for innovation
Our successful implementation of the Salesforce Einstein AI bot for RIMAC Seguros resulted in our winning the Salesforce Partner Innovation Award 2023. We revolutionized the customer experience and, in just six months, became the most effective channel for our strategic partner.
Tour de France and Tour de France Femmes avec Zwift
10 years of technology coinnovation transforms Le Tour
Since 2013, our partnership has revolutionized the race. IoT, edge computing and AI have enhanced fan experiences and race management through real-time data on rider performance and conditions.
NTT DATA INDYCAR Series
As title sponsor, we're behind the wheel of driving transformation in motorsport
NTT DATA enhances the Indianapolis 500 with AI-powered technologies, using over 140 sensors per racecar to provide real-time insights and visualizations, improving fan engagement and operational efficiency at the Indianapolis Motor Speedway.
ClimateForce
Partnering to create the world’s first Smart Rainforest
Using NTT DATA’s Smart Management Platform technology, this groundbreaking initiative aims to regenerate a section of Australia’s Daintree Rainforest and establish sustainable and cost-effective models for environmental restoration efforts around the world.